“Investment Without Leaving Home: TaniHub and Digital Farmers”

The agricultural sector in Indonesia is one of the keys to economic strength in Indonesia. According to the Ministry of the Republic of Indonesia (2020) approximately 100 million people or nearly half of the total number Indonesian people work in the agricultural sector. Referring to developed countries, America, Canada, Australia and Japan also make agriculture a reliable sector that supports the economic strength of their country.

Technological developments in the era of the Industrial Revolution 4.0 changed various sectors in the world community, including the agricultural sector. The agricultural sector can take advantage of various digital platforms to increase productivity.

One of the digital platforms to help market agricultural products is developed by the TaniHub Group. The TaniHub Group is a group of agriculture technology companies that was present in 2016, starting from a dream to make people prosperous. small farmer. TaniHub is an application and web-based E-commerce that provides the best agricultural products and makes it easier for farmers to sell their crop products directly to B2B (Business to Business) and B2C (Business to Consumer) consumers.